Consumers
A recession occurs when the nation's gross domestic product and employment rate decline for six months or more. In the United States, the recession of the late 2000s has caused several industries to experience a decline in sales. Consumers are spending less money at bakeries, but customers have actually increased for many small bakeries, according to Modern Baking.
Change in Baked Goods
In tough times, it isn't uncommon for people to turn to comfort foods, according to bakers quoted in a March 2009 article in the Tacoma "News Tribune." In response, many bakeries have opted to produce smaller treats. Cupcake, cookie and brownie sales have actually increased in many bakeries. Cupcakes specifically have incited a new trend, since the small treat can be perfect for one person or for parties, according to a June 2009 article in Maryland newspaper "The Gazette."
Ingredient Prices
Ninety-seven percent of bakers reported an increase in ingredient prices in 2008 and early 2009. In response, most bakeries raised the cost of their goods by almost 10 percent, according to Modern Baking. Some also opted to reduce the variety of goods so fewer types of ingredients would need to be purchased.
Special Occasions
Special occasions seem to be recession-proof for many bakeries. Modern Baking found that most bakeries reported an increase in custom-ordered cakes. While many still choose to go all out for special occasions, the price paid for weddings and wedding cakes, for example, has seen a slight decline, according to the "News Tribune."
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